

What this is:
Crenshaw Skate Club is ushering in summer with a vibrant new collaboration, this time linking up with none other than Coca-Cola for a capsule that’s as refreshing as it is nostalgic. Under the creative direction of Tobey McIntosh, CSC has “cracked open” a collection that celebrates generational connection—think co-branded jerseys, shorts, denim, tees, hoodies, skate decks, and, for the true collector, a limited-edition Coke can. Drawing on inspiration from Coca-Cola’s iconic “For The Real Times” campaign of the 1970s—and a personal story, as McIntosh’s grandfather once delivered Coca-Cola in that era—the capsule is a wearable tribute to legacy, community, and timeless good vibes.
Our take:
There’s something truly special when a brand like Crenshaw Skate Club taps into both personal and cultural memory for a collection—especially when it’s done with such authenticity and heart. The reference to McIntosh’s grandfather isn’t just a cute backstory; it’s a genuine thread that weaves through every piece. The ‘70s campaign vibe comes through in bold graphics, vintage palettes, and relaxed silhouettes, while the South Central LA spirit of CSC keeps the drop grounded and distinctly current.
What stands out most is how this collaboration isn’t just another logo mash-up; it’s about sparking conversation, bridging generations, and creating new memories around the act of sharing—whether that’s a Coke, a story, or a skate session. The limited-edition collaborative cans, available exclusively at the Los Angeles pop-up, turn the release into an event, not just a drop. If you want to get your hands on the collection (and those coveted cans), make sure to hit up the CSC x Coca-Cola LA pop-up on Saturday, May 24th, from 1-5 PM at 110 S La Brea Ave, or shop online at CSC’s webstore. In short: CSC x Coca-Cola is a summer capsule that’s as thoughtful as it is fun—a winning recipe in our book.
Images courtesy of the brand






























